Car

Offer DESCRIPTION

Drive Car's cab / VTC offer enables you to increase your brand's visibility through cabs and VTCs, right in the heart of France's major cities

Select one or more cities according to your communication objectives to reach an urban, young and dynamic audience, boosting your brand's notoriety - a truly strategic last-meter medium that encourages drive to store. The sectors with the greatest affinity with this medium are luxury goods, car rental, hotels and transport (source Nova consulting - July 2023).

Optimize your market presence with “Drive Car”, the mobile advertising solution that puts your brand on the move.

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48%

42%

of presentations claim that this device attracts more attention than “classic” advertising.

Source: Happydemics efficiency study on Taxi / VTC January 2023.

of motorists consider this type of advertising to be useful, if it provides additional income for the driver.

58%

of those exposed consider that this medium gives a positive image to the brands featured.

Our formats
of expression

URBAN EXPLORER

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Super sides

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URBAN MASTER

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easy

The offer's ADVANTAGE

Marketing precision

Ultra-targeted, à la carte communication in France's biggest cities for campaigns that match your objectives.

Drive to store

Evolve your brand in an urban environment using tactical, last-meter media that encourage drive to store.

Value sharing

A well-received format thanks to its financial commitment to drivers. Our partners are remunerated for each campaign they run.

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They talk
about US

Nouha MAAZOUZI

Growth Marketer - TAP TAP SEND

“To support the launch of Taptap Send in France, we relied on mobile advertising to raise our profile among our target audience. Thanks to this geo-targeted campaign in specific areas of the Paris region, we were able to reach nearly one out of every 2 Parisians, with over 16 million ODVs generated: results in line with our objectives!”

Our MOOH* offers

*MOOH = Moving Out Of Home

CAOCAO
CAOCAO
Exclusive advertising on luxury, premium and environmentally-friendly vehicles, only on the streets of Paris. Opt for a full or partial covering to reach the CSP+ in the heart of Paris. Available in France only.
TRUCK
TRUCK
An exceptional display on the back of trucks, offering unrivalled visibility to reach the 38.5 million motorists on France's roads. This medium makes it possible to communicate effectively in the white zones of the OOH. Available in France, the UK and Italy.
TAXI / VTC
TAXI / VTC
Communicate with urban dwellers in major conurbations throughout the country using an original, high-impact format. Available in France and Italy.
FLIXBUS
FLIXBUS
Maximise your visibility with advertising on Flixbus. Effectively target consumers based on their journeys. An innovative and strategic way to reach your target audience on specific routes.
TOOTBUS
TOOTBUS
Thanks to the full covering of Tootbus tourist buses, you can benefit from unprecedented visibility in the most visited areas of London and Brussels. A unique opportunity to reach an international and local audience. Available in Brussels and London.

A PROJECT ?

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A PROJECT ?
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UN PROJET ?

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Do you have a great idea or an exciting project you'd like to bring to fruition? We're here to help you turn your ambitions into reality. Whether you're a company looking to boost your advertising strategy or an ambitious entrepreneur with a revolutionary new idea, let's talk about your project right now and see how we can work together to achieve your goals.
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