Drive Car's cab / VTC offer enables you to increase your brand's visibility through cabs and VTCs, right in the heart of France's major cities
Select one or more cities according to your communication objectives to reach an urban, young and dynamic audience, boosting your brand's notoriety - a truly strategic last-meter medium that encourages drive to store. The sectors with the greatest affinity with this medium are luxury goods, car rental, hotels and transport (source Nova consulting - July 2023).
Optimize your market presence with “Drive Car”, the mobile advertising solution that puts your brand on the move.
of presentations claim that this device attracts more attention than “classic” advertising.
Source: Happydemics efficiency study on Taxi / VTC January 2023.
of motorists consider this type of advertising to be useful, if it provides additional income for the driver.
of those exposed consider that this medium gives a positive image to the brands featured.
URBAN EXPLORER
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Ultra-targeted, à la carte communication in France's biggest cities for campaigns that match your objectives.
Evolve your brand in an urban environment using tactical, last-meter media that encourage drive to store.
A well-received format thanks to its financial commitment to drivers. Our partners are remunerated for each campaign they run.